Timely fashion with results."Partnering with RedEye in Chicago has really helped our contemporary business. When we run our weekly 'The Girls Know' ads, the items we feature fly off the shelves. We see an immediate return on investment. Many customers bring in their copy of RedEye, point to what the girls are wearing, and ask where to find the items in the store. We have also featured the girls mannequins in-store holding copies of RedEye to reinforce the connection between our two brands. No other media in Chicago has captured our contemporary customer in such a creative and compelling way."Norm Yustin
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"RedEye is an excellent vehicle for Macy's to reach the 18-34 year old demo. Macy's customizes the creative message weekly to speak directly to the reader. It has proven successful for Macy's!" Merridith Schiller & Lisa Schmitz
Chicago Tribune media group |
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