Hitting One Out of the Park: TribPhotos.com seasonal campaigns
February 1, 2011This integrated campaign, designed to build awareness for tribphotos.com, saw incremental sales during the holidays increase 125% over the previous year.
Tribune Media Group Creative Campaigns News & Insights
I’ve got a sinking feeling…Chronicles of the Cursed – The Haunted Sinkhole
February 1, 2011Creative campaign designed to generate buzz around, and drive attendance to Chicago’s premier haunted house experience. Results in attendance of 22,000 in 2010.
Wet Naps not included: Rockin’ on the River Ribfest
February 1, 2011An integrated campaign designed to build awareness and drive attendance for the inaugral concert and ribfest on the grounds of Chicago Tribune Freedom Center campus.
Meat on a stick, anyone? Metromix Summer Festival Guide
February 1, 2011See this integrated creative campaign where Metromix saw a 43% increase in site traffic to its summer festival guide over the prior year.
Shopping Made Personal: ChicagoShopping.com brand launch
February 1, 2011A creative campaign designed to generate awareness and drive registration for a new shopping website.
