News + Insights

We’ve highlighted some of the information that matters to our advertisers most. Check back often for the most recent scoops on industry trends, consumer insights, advertising opportunities and more.

LATEST POSTS

Tribune Media Group Explores Growth for Home / Hardware Retailers

December 5, 2010

For home and hardware retailers affected by consumer reaction to the economic downturn, the search is on for categories of growth to help in times of sluggish sales. The industry is working hard to provide solutions that meet new sets of customer needs. Tribune Media Group’s recent exploration of the category highlighted several areas where…

Mobile Marketing

3 Things Mobile Marketers Should Know

December 5, 2010

From updating statuses on Facebook to buying coffee at Starbucks, and even paying the mortgage, consumers can do almost anything from a smart phone these days. Research from the Pew Center for Internet & American Life provides compelling data that supports the growing role our phones play in accessing news and information. The study from…

L.A. Times Creates Buzz With Newspaper Movie Ad

December 5, 2010

The Los Angeles Times, sister publication to Tribune Media Group’s Chicago Tribune, wrapped the front page of its March 5, 2010, edition with an image of Johnny Depp’s “Mad Hatter” character to promote the release of the film “Alice in Wonderland.” The prominent ad position generated…

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